71, Road, Italgacha, Rajbari, Dum Dum, Kolkata, West Bengal 700079
“Arambagh’s Foodmart” chain of retail outlets was started in the year 1997, in the concept of Convenience Stores of average 600-1000 sqft area, following the concept of the international “7-11” chain. With USP’s of good quality, attractive promotions and location convenience, Arambagh’s Foodmart was a quick success. The chain has now expanded to 50 shops in West Bengal, out of which 30 are in Kolkata, 13 in other tier II cities and 7 in North Bengal including Siliguri, Jalpaiguri and Malda. The shops sell fast moving consumer goods like grocery, toiletry, confectionery, frozen products and stationery. The chain is considered among the top 3 retail chains in modern trade in Bengal.
The Convenience Store format has its own dynamics. Owing to changing demographics with increase in the number of nuclear families, working couples and elderly couples living alone – who do not want to, or cannot go out grocery shopping – USPs are developed more in the line of convenience or ‘Value for Time’ along with Value for Money. Convenience is provided in terms of location of store (near markets/on the main road with parking space), quick checkout, free home delivery for any order amount and telephonic order acceptance. Value for money is provided through exclusive promotions every month rather than price cuts. Instead of loyalty cards, the Company believes in creating loyal base of customer through such services, convenience and instant gratifications like a free item on higher bill value.
Service Level:
1. Quick reach
2. Quick checkout
3. Telephonic order
4. Free home delivery for any bill amount
5. No-frill merchandising
Product Level:
1. Free items on every bill over 1000/-
2. Attractive promotions all year
3. Optimum product selection to include daily need items
4. Best quality private label of groceries
1. Grocery
2. Toiletries
3. Confectionery
4. Frozen veg & non-veg
5. Ready-to-Eat snacks
Arambagh's Food Mart, Madhyamgram
Fortune City, SHOP NO-4, 155 DOLTOLA,, Old Jessore Rd, Fortune City, Madhyamgram, Kolkata, West Bengal 700132
Arambagh's Food Mart, Michaelnagar
19, Jessore Rd, Ward Number 23, Amarpalli, South Dum Dum, Kolkata, West Bengal 700133
Arambagh's Food Mart, Dumdum
71, Road, Italgacha, Rajbari, Dum Dum, Kolkata, West Bengal 700079
Arambagh's Food Mart, Baisakhi
BH-7, BH Block, Sector II, Salt Lake City, Kolkata, West Bengal 700091
Arambagh's Food Mart, Rajarhat
Narayanpur green vista sbi building rajarhat, Kolkata, West Bengal 700136
Arambagh's Food Mart ,sunrise Point
05/0626, Action Area Ii C, Bkl/6/newtown, Rajarhat, West Bengal 700157
Arambagh's Food Mart , Ahirini New Town
Street Number 20, AI Block(Newtown), Newtown, New Town, West Bengal 700156
Arambagh's Food Mart,baguiati
EB/3, Desh Bandhu Nagar, Baguiati, Kolkata, West Bengal 700059
Sananda
P-85, Kalindi Housing Estate, South Dum Dum, Kolkata, West Bengal 700089
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